Intro to TikTok and 6 Rules for Building a Following on the App

TikTok is the latest social media app to take the Internet by storm. It is a platform that works similarly to Vine, where users can upload short videos, usually with catchy accompanying music. When Vine came out in 2012 and rapidly gained popularity, Musical.ly was released as a competitior two years later. Meanwhile, TikTok started out as the Chinese app, Douyin, before eventually gaining popularity beyond the borders of China. In 2018 the international version of TikTok merged with Musical.ly, gaining access to the latter app’s massive user base and becoming the de-facto choice for posting short videos on social media. Related: How to Easily… Read more